About
Our Mission
We champion positive thinking as a practical skill. Through education, storytelling, and community action, we help people replace reactivity with curiosity, cynicism with compassion, and fear with hope.
Our Approach
- Habit-building: small daily practices with big cumulative impact.
- Evidence-informed: psychology and behavior science guide our design.
- Open access: free toolkits and resources for schools and communities.
- Local first: programs adapt to culture, language, and context.
| Founded | 2025 |
|---|---|
| Focus | Education, Community, Media |
| Regions | Global, based in MENA |
| Values | Kindness, Equity, Stewardship, Joy |